Chicago 2016 Olympic Marketing

Friday, October 2, 2009 by Mark Goble
As the world awaits the announcement of the Olympic Host city for the 2016 Games I look out my window and see the crowd building here in Chicago. 

I wonder as I stare out the window- What does this mean for healthcare marketing agencies like us?

I think about our on-going relationship with CLOCC (The Consortium to Lower Obesity in Chicago Children) and how we need to use the Olympics as a motivator to help causes like this. The obesity epidemic in America is only getting worse. Hopefully, we will have the next 6 years to incorporate the Olympics into our messaging and continue to make a difference



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